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The Humanisation of the Corporation
Recognising the shift businesses need to make now more than ever ‘from a mechanistic to a more humanistic’ view of the corporation. This article reveals how the pursuit of narrow goals (20th century style ‘profit at all cost’ focus) has resulted in disengagement of employees, mistrust of business (society wide trust deficit), and inequality between winners and losers. Key principles that leaders can follow to humanise their companies in ways that generate benefits for both business and the broader system (stakeholders and society) are recommended in this article. Becoming a human company is a lengthy journey. It starts with articulating a meaningful purpose and understanding where your company’s starting point is and ensuring everyone is well equipped for the change.