REI, Pantagonia, EILEEN FISHER – INSPIRED

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Image Credit: Getty for Forbes

Companies thinking about the lifetime value of customers when making short term choices. How about that for a change?

Inspired Companies take cues from the new C.E.O.s (Consumers Employees and Outsiders.) on how to create advantage in the 21st Century. Other companies are not listening carefully enough.

REI, Patagonia and Eileen Fisher are a group of fashion brands producing apparel at quality levels they’d be proud to recycle years later and sell again. That’s a refreshing change from years of ‘stack ‘em high, let ‘em fly’ apparel retailing.

We’d also call that Inspired Profit. Profit made without extracting from the planet or humanity.

Profit is not bad. It’s just got a bad reputation from an egregious amount of poor 20th Century business practices that took more than they gave back to people and our planet. This article gives an example of how business can step into the 21st Century with the rest of us.

Publication: June 2020
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Read it

Want answers? We’ve got some good ones.

Available from online retailers, the book Inspired Inc. is an indispensable roadmap to getting the world onside to propel your business forward.

Experience it

Board & C-Suite Briefings
Keynote Speaking
Media Interviews
Webinars & Workshops

Deliver it

We work with you to:
Assess what’s in the way of the best version of your business.
Co-create a path to deliver it in ways the world will get behind.

Keep me inspired.
Sign up for updates & insights.

Buy the book and join an Inspired Inc. book club in your time zone.

Bite size ways to get started.

Leverage our proven roadmap.

Read it

Want answers? We’ve got some good ones.

Available from online retailers, the book Inspired Inc. is an indispensable roadmap to getting the world onside to propel your business forward.

Experience it

Board & C-Suite Briefings
Keynote Speaking
Media Interviews
Webinars & Workshops

Deliver it

We work with you to:
Assess what’s in the way of the best version of your business.
Co-create a path to deliver it in ways the world will get behind.
Buy the book and join an Inspired Inc. book club in your time zone.

Bite size ways to get started.

Leverage our proven roadmap.

Keep me inspired.
Sign up for updates & insights.

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