World value Index - How people perceive a brand’s purpose
To The Gold Mine
Key Points
- purchase from [American] consumers.
- Companies today inspire people to use their power to actively support their mission with participation, advocacy, and co-creation.
- Growing audience that values and supports companies with purpose creates opportunity for brands.
- Brands can harness the power of inspired people by aligning the goals of employees and customers.
- 81% say business can be a force for positive social and environmental change.
Focus:
#Growth,
#Resilience,
#Employees,
#Agility,
#Trust,
#Statistics,