Global Marketing Trends 2021 – purpose built to flourish

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Key Points:
  1. Organisations with a strong purpose are better positioned to navigate through unprecedented changes.
  2. Purpose driven enterprises are not just getting more attention but also spurring consumer action.
  3. Purpose is a long-term commitment that guides why and how an organisation exists.
  4. A purpose driven enterprise aligns its brand purpose to a bigger enterprise-wide purpose.
  5. The world is shifting to social enterprise.
  6. Everyone is looking to businesses for solutions, with people seeing businesses as more competent than non-profits and governments to solve global issues.
  7. Marketers can help bring purpose to the forefront of the enterprise.
  8. Consumers are most aware of brands that responded to Covid-19 by protecting employees and supporting covid-19 community support initiatives.

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Read it

Want answers? We’ve got some good ones.
Inspired INC. the book, is an indispensable roadmap to getting the world onside to propel your business forward.

Experience it

Board & C-Suite Briefings
Keynote Speaking
Media Interviews
Webinars & Workshops

Deliver it

We work with you to:
Assess what’s in the way of the best version of your business.
Co-create a path to deliver it in ways the world will get behind.

Keep me inspired.
Sign up for updates & insights.

Buy the book and join an Inspired Inc. book club in your time zone.

Bite size ways to get started.

Leverage our proven roadmap.

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